A Personal Advisor discovers and understands the needs of the customers along with them and co-creates the perfect solution protecting their goals and risks in life.

A Protection Counselor is an expert who listens very carefully to what the customers say and applies the best possible solution, so that their trust in him develops even further. And, trust is not built through behavior; it is built through strengthening and enabling the other person.

A Protection Counselor empowers the customers. He doesn’t sell, he counsels. He contributes and adds value to their lives.